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3 experts tell us what real estate tech tools to pay attention in 2021

social media tech trends Apr 12, 2021


Justin Letheby 0:00
Hey, welcome back to the professor of real estate. My name is Justin in case you're not aware, and this time I got to interview three very powerful National Speakers, we're all talking tech, you're going to get to learn about social media about bad creation, about where the trends we see that we need to pay attention to in 2021. So the three people we have speaking today is Jeremiah j, Mammon arrow, national speaker out of the New York area, but he speaks nationally speaks to a lot of amazing audience audiences, and helps us grow our business. Virtually really, we have Marquis lemons, another fabulous national speaker, she is a very powerhouse in her nature. And you'll see that in this event. And then we have Carrie little also, again, a national speaker, strong speaker knows her stuff very much into the tech as well as the data, combine those three together and put them in the room at one time. And you're going to see it was not only extremely...

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What you need to know about landing pages for an amazing 2021

tech Mar 08, 2021

have a Niche, be lasered focused and know these people. you will then be able to create squeeze pages and landing pages

The Key to to creating the right page for lead generating is Know your customers.  Once you know them you can quickly create a page that hits their pain or pleasure points!

Tip: when creating blogs try this tool is considered a grammar  SEO tool for bloggers

creating funnels is a path a normal consumers goes through online for buying a product.   what a funnel does is it will walk you through natural steps to buy or download additional related material to what you came for initially

Create downloads for your niche

exs(these are free)  should be the best  item of value

  • buyers packets
  • sellers packets
  • location guides
  • coaching programs


steps for lead generating online

  • create your 1-3-5
  • narrow your focus
  • identify how to implement
  • market

thanks Michael Tritthart for your time and you knowledge.  If you want...

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Be smart with social media in 20201 with Katie Lance

realtor social media tech Jan 11, 2021

Social media is where so many people are at today  facebook has over 1.5 billion daily active users and there are others buying for your time like twitter, snapchat, tik tok, instagram, and more.       How do you handle all of this.    The great news is we talked with Katie Lance,  and she gave us some amazing tips to get going for 2021!   Take a listen  and implement these tactics!






Katie is the CEO and Co-Founder of Katie Lance Consulting. Katie is a nationally known
keynote speaker at conferences and events. For the past 10 years, Katie has been
working with real estate agents and brokers to help them get smarter about how to use
social media to grow their business. Her specialty is in helping real estate agents and
brokers achieve big results using social media without spending a ton of time! She is
also the author of the best-selling book, #GetSocialSmart and the founder of the

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This just In video doesnt have to be perfect


Video is a must

Jeremias Maneiro is a successful Realtor and Speaker and one of his best topics(my opinion) is in the area of video.   Today we talked about several things in video.  The Importance of video,   How to get over the fear of doing video, how to know what to say,   and the importance of know micro content. 

 The Importance of video

We believe video is the fastest way to  build know like trust.    People get to know the authentic you.   Now the trick to this is to be authentic, be you and be real. Nothing can be worse than meeting someone you have a impression and discover that something quite different

How to get over the fear

Really the best way to get over the fear is repetition.   the more you do this the easier it will become.  The fear will probably not go away,  we need a little of this cause we care!      Jeremias says Thoughts wont overcome fear, ...

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Augmented realty Virtual Realty Artificial intelligence oh my

real estate realtor tech Nov 23, 2020

2021 tech conversation with Craig Grant


It is not easy to stay on top of Tech in real estate,  it changes so fast and we all have our main job to do and that is get infront of your clients and close your clients.     With that being said I want to make it easy for you so I talk with Craig grant on the tech to watch for in 2021.  


Technology  comes to us in many forms today and with how 2020 is and the looks 2021 wont change much.   lets look at tech from a few different categories today

  • Virtual reality
  • Artificial Intelligence
  • Augmented reality
  • Big data

Virtual Reality and Augmented Reality.   

   Virtual Reality is here but not a big tool today,.  VR is a way of experiencing things in real life digitally .    Oculus is  a huge example of that where you can play a game or watch a play like you were there.    Augmented Reality is  putting an overlay on top of what you...

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Do I need to do a podcast?

Podcasting is such a great tool for Real Estate Professionals,  podcasting will reach a big audience, build know like trust and generate business for you.    Today we get to spend a moment and talk with Danny Ozment and Podcast Professional that will help us learn more about what it takes to do a podcast!  Listen, take those notes and find ways to implement this.  I completely believe YouTube and podcasting are going to be required tools for us! 

Why Podcasting

Danny Tells us 93% of listeners listen to at least half if not all of an episode.  this means that we have their attention while we are talking to them.    Some of my research tells me that 50% homes are podcasts fans and 90% of listening is done at home(thanks podcasting host .org )   This ability to be in their ear and  is almost impossible to get in these days!

How Do I start!

Podcasting can feel intimidating, it doesn't have to be.  The best way...

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Discuss how to purposely earn $100k with Marki Lemons Ryhal

social media tech video Nov 09, 2020

 Today we talk with Marki Lemons Ryhal. 

Here we have a great conversation on what we should be doing today with our social media.    Marki says the first question shouldnt be what platform I should be on but rather who is my audience.    She also tells us we need to know them.  their needs, their desires, their wants, and also what platform they sit on!  


Couple other great tidbits from Marki(and she has many)

  • Understand your audience and their tone
  • obey your state laws and our ethic

Be on Social Media with video

  • You should plan 1 hour of social media work a day
  • 30 minutes of video will equal 10-30 aha moments. which means you have 10-30 micro content to create
  • video is the best to start with because you can Repurpose

What I got from Marki in this conversation.    

  • Repurpose with a purpose
  • Your purpose can be repurposed to hit your audience many times!

Please find here on facebook she has a facebook group...

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3 Free Things that Google has to increase your revenue by $100k

Today we got to chat with Michael Tritthart. We had a great conversation into Google and 3 things we can do now that can increase our Revenue by $100k.   What is great about these tools besides them being free.  they are also extremely easy to do for yourself:

  •  First is Google My business.  This is a tool that will let you put your business on google and get found.   you know the right hand side where results pop up on search that is Google My Business.    you create the account and then verify.  and you are up and running.    Your not done yet, Michael says put up at least 150 posts(in our case it will be Picture Posts), by doing this you will get a 1000% increase in engagement.   While that's not all, it is a strong start, then all you have to do is keep posting and engaging in Google My Business
  •  Google Local guides,   this is a great way for us to become a local expert in our area. ...
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Have a Blended Business to succeed!

realtor tech tools Oct 19, 2020

With the covid pandemic, now is more important than ever to be flexible in your business and create what I call a Blended Business Model.   This model will let you communicated to the needs of your audience quickly and efficiently.   For me what a blended business means is have not only in person business solutions but also virtual tools as well.   

you will want to have these tools in a few categories

  • communication
    • Mailchimp/convertkit
    • Facetime
    • google Duo
    • Whatsapp
    • Zoom
    • FAcebook messenger
  • alternated business needs
    • virtual showing strategy
      • Zoom/
  • Transaction management
    • dotloop
    • docusign

The last thing is to make sure you have cleaned your your website and have strategies to up your social media reach!


 Get your Resource Guide

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